Last week we held another Marketing Clinic.
On the list were two very different, small local businesses each needing advice on marketing and PR issues and help formulating a marketing plan.
Cue The Leith Agency team of Ed, Barbara and Sarah.
First up was Nomi from Little Vegas. Check out http://www.little-vegas.com to see the coolest American Airstream trailer which can be hired for a variety of reasons from private parties to corporate events.
Nomi got some advice on how best to raise the profile of Little Vegas and branding of promotional literature. We got a great idea for our summer party!
Moving on …..next on the agenda for the evening was short4time.
Enter Sylvie Escalone, a lovely French lady with an idea to start her own concierge business called short4time. Sylvie can organise a large number of services to save her clients the hassle of organising cleaning, tradesmen, pet-sitting, etc. She can save precious time by shopping for gifts or forgotten groceries, booking theatre tickets and making restaurant reservations or even picking up dry cleaning. In effect, a 27/7 personal assistant.
We mulled over the most likely targets for Sylvie’s business for a nano-second before we realised that it was, well, us – sitting in the office at 8pm that evening, wishing that we didn’t need to stop off and buy groceries on the way home……..
Forget all those gadgets designed to make your life easier – Sylvie is the only time saver you’ll need.
She launches her company and website at the end of the month so watch out for it. Some of us Leithers may actually be her first clients.